Roll-out / Guardian - Brand guardianship for brands.

Many property developers and landlords have multi franchised operations and ensuring these are delivered to a consistent quality demands a specific set of skills.

Often the brands these developments represent demand specific layout or facility design requirements, not to mention materials and equipment. Making sure you meet those criteria means understanding and can deliver both localisation and continuity.

Meda are currently Brand Guardians for Volvo Car UK and have been appointed previously for this role with Lexus Europe, Infiniti Europe and Kia Cars UK.

Key skills:

Ensuring brand schemes can be scaled for local market conditions without compromise.
Deliver the brand concept across multi sites.
Ensure standards are always maintained across extended timescales.

For more information and a full case study, please drop Richard Atkinson an email.

Meda International Ltd.
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